Sasha Grey is back with American Apparel repping their newest creation: assless tights. I’m not really sure, why this is necessary, but I’m guessing it’s a comfort issue, not to mention they’re a lot sexier than your average tights. Look for them to release in August.

pic and info: The Cut

It was really the only logical next step in the evermore controversial ads that make up American Apparel’s marketing strategy that full-frontal nudity, and the use of porn stars would be inevitable. It was merely just a question of when. Well, there is no time like the present, and the brand’s latest ads feature adult film stars like Sasha Grey, Charlotte Stokely, and more. The ads come in the form of Skyscraper banners, and have started appearing on websites like the Reverse Cowgirl Blog, and Debauchette. The ads were conceptualized by Kyung Chung, who also shot the photos. Chung, by the way, happens to be a woman.

Check out the other ads after the jump. (Also NSFW.)