It’s been another 365 days. 2009 was a big year for mashKULTURE, and from all of us here we’d like to thank you all for visiting, commenting, tweeting, retweeting, linking, and all the enthusiasm. We sincerely appreciate all your support, and your decision to read mashKULTURE. We hope to share with you more great content in 2010. See you there! HAPPY NEW YEAR!

Posing in an ad for Marc Jacobs’ 2010 Spring/Summer campaign is American model, Jamie Bochert. You might be familiar with her from previous campaigns with Rodart for Target. Following up on her first ad for the upcoming Marc Jacobs collection, which elegantly paired her with a toilet, we now see her on her back doing the splits.

pic and info: TFS

Atelier Swarovski launches its sixth collection with Spring/Summer 2010 featuring exclusive, crystal jewelry and accessories in collaboration with Matthew Williamson, Zaha Hadid, Jason Wu and Nicholas Kirkwood.

Matthew Williamson drew inspiration from the artist Jim Lambie’s work, which is primarily
concerned with the combination of abstracted floral and strong graphic elements. Williamson designed a collection of accessories which articulate these themes. The pieces are
oversized to create a statement in a vibrant palette, signature to the Matthew Williamson
aesthetic.

Zaha Hadid’s enigmatic new Glace collection celebrates a powerful dichotomy between the purity of
Swarovski’s precision cut crystals and the subtle, organic forms that envelop them.
Each piece within the collection has evolved as an abstraction of the sinuous forms evident in
nature, revealing Hadid’s desire for experimentation and invention throughout every stage of
design and realization.

Jason Wu’s designs exhibit the same texture and sculptural details seen in his work.
The pieces are a study in contrast, with exposed chainmail and burnished metal alongside
delicate crystals.

Nicholas Kirkwood felt it was important to stay true to the aesthetic that he applies when designing his shoes: sharp but ultimately feminine, and a considered diversity of texture.

I think I’m in love with all of these, but my favourites are the one seen up top. To check out all four collections, continue reading.

This week, I have to go with a Topshop collabo for Spring 2010. This outfit by Ashish has definitely caught my attention. Can’t wait to see more. The capsule collection is set to hit stores February 3rd.

I’m counting the weeks, and am starting to get happy about the fact that – although very slowly – the days are starting to get longer, which means we’re approaching Spring. But with the crazy weather we’re having, I won’t be surprised if I’m shoveling snow come Spring. Either way, since the sun has been shining the past day or two, I’ve started browsing through some more lighter clothes, and stumbled onto some of my favourite pieces (so far) for the Spring from Alexander Wang’s upcoming S/S line.

The models in the photos are Liu Wen, Edita Vilkeviciute, Anja Rubik, Jacquelyn Jablonski, Hanne Gaby Odiele and Mirte Maas.

More after the jump.

Currently 80’s Purple is offering a wide range of items at discounted prices. To even further entice their customers, they are offering an additional 20% off. All you have to do is enter “thankyou” at checkout.

Following the lingerie collection Sonia Rykiel designed for H&M comes the line of clothing, which is set to launch in February. The collection will be available at over 500 stores worldwide. Unfortunately, I don’t find this collection all that much exciting either. By judging from the images, it doesn’t seem that we’ll have a whole lot to look forward to come Spring.

More after the jump.e

From all of us here at mashKULTURE, we wish you a very Merry Christmas!

Coco Chanel’s Paris apartment was just above her boutique at Rue Cambon 31. It was here that models would show new collections to potential buyers, but today it’s mostly used for press interviews and fashion shoots. The apartment provides a look into the world of Coco Chanel, and still has many of her own personal belongings displayed throughout including a few cigarette holders given to her by one of her lovers, the Duke of Westminster. The most peculiar thing is that although it was her apartment, there’s no bedroom. Every night, she’d retire to her private room at the Ritz just down the street. And every morning before heading back to the boutique, she’d call to have them spray it full of Chanel No.5.

See more of the apartment after the jump.

Here’s another trailer from the sequel to Sex and the City the movie. Can’t wait until May 28th!